STC Summit 2020 Takeaways

Dream big and focus on valuable outcomes for yourself and others that your work impacts. STC provides opportunities for career growth far beyond the Summit.

Create Content That Users Need

I’ll admit that sometimes us Tech Writers think we’re the unsung customer heroes within organizations. That we’re the only ones who truly care about what users actually need. In reality, there is so much we can learn from our peers across functions about how to deliver value to customers.

Fear and Excitement Trigger the Same Physiological Response

I’ve learned that fear (or concern, worry, anxiety, etc.) and excitement (or eagerness, fulfillment, joy, etc.) can often co-exist for the same event or circumstances at the same time. I try to leave room for both experiences to be true at the same time.

A Customer and a Bot Walk Into a Bar

The future of TechComm will involve writing for humans and machines and TechComm strategy needs to evolve to support content extensibility across increasingly dynamic touchpoints.